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Independently Owned. Customer Focused.

We Build What Matters.

We are a white-label auction software company with an all-in-one solution for auctioneers around the globe.

Welcome to BidWrangler

We are a white-label auction software company with an all-in-one
solution for auctioneers around the globe. With BidWrangler, you get:

The best customer support in the business

Branded, white-label solutions for your company

A mobile bidding app for Apple and Android devices

Live and online auction software and auction management tools

A beautiful, mobile-friendly website integrated with your bidding platform

Ownership of your data (you acquired it, you own it!)

A team that knows the auction industry and will help you transition to our software every step of the way

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All-In-One Solution
for Auctioneers

We offer the full spectrum.

Features of our
Bidding Platform

Auction Management Software

We now have everything you need to run an auction from top to bottom—including cataloging, invoicing, and payments—all within the BidWrangler admin portal. Our BidWrangler Auction Management (BAM) software includes our catalog mobile app, invoicing and payments, and seller settlements.

Everything You Need For Timed Real Estate Auctions

Our bidding platform is the perfect place to sell real estate online. We offer more options for what you can do with an auction, including having control over the approval process, auto-extension, selling to a backup bidder, and more! In a timed real estate auction, the ability to see who your backup bidder is incredibly important.

Max Bids

Simplifies pre-bidding for you and your auction participants so they can be bidding in the live auction automatically.

Outbid Push Notifications

Whenever a bidder no longer holds the highest bid, the app will send a notification to their phone. Users can tap the notification and it’ll take them right back into the app so they can immediately bid again.

Live Video

Stream live video. Provide your bidders with real-time live video from your simulcast auctions, all right from your smartphone.

Message Dashboard

This is the place where you and your bidders can store all of the notifications that have come through the app.

Bidder Verification

BidWrangler gives you power and flexibility with credit card deposits, auction terms and conditions, and manual bidder approval, all with options that you can control.

Real-Time Bid Speed

Bidding in auctions is easy and quick with our messaging technology and a simple interface that’s designed for mobile.

Staggered Close and Autoextend

If the bidding on a specific auction item continues, that auction will stay open longer. Because the auctions are auto clerked, if bidding occurs within the last few minutes of the auction, it will automatically extend for the number of minutes you choose before closing. You can even group items to extend together, or adjust the bid increment in real time.

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Client Testimonials

Here are a few of the valued clients we serve:

"I joined BidWrangler late in the fall of 2021 and it was the BEST decision I ever made. I recommend it to everyone who reaches out about doing this for their own auction."

Bridget Lavigne, Horse Auctions USA

"We just completed 125 auctions on BidWrangler in less than a year with over 12,000 unique bidders and over 42,000 auction registrations! We are very happy with the platform and results! Our only regret is not switching to BidWrangler much sooner!"

Joel Gavaletz, Geyer Auction Company

“When it comes to support, the BidWrangler team always delivers great customer care. Whether it be a custom feature development request or a reminder of how to use an existing feature, BidWrangler is happy to assist. They are committed to making sure all customers’ needs are met. BidWrangler offers reliability and a team of professionals ready to assist.”

Dewey Jacobs, Target Auction Company

Partner With Us

We want to change the auction industry by partnering with our customers to create technology solutions that make a difference.
It is our mission to deliver the best possible customer service experience to our customers.

Join Us

Stay in the Loop

Check out our recent blog posts:

November 26, 2025

We Build What Matters.

Welcome to BidWrangler

All-In-One Solution
for Auctioneers

Auction Software

Mobile Bidding Apps

Integrated Websites

World Class Support